Surefire Ways to Measure Audience Engagement at Live Events

 

Live events are the in thing these days. Having a good audience can certainly add to the success of your event. We give you a few ideas on how to engage the audience at the live events. If you are corporate events Singapore, these guidelines are fruitful for you.

Take a look, it may prove fruitful to you too.

Measure audience engagement: Website is the face of your brand. So, make sure, it attracts more web traffic. A successful event can only be said when you have managed to attract a large number of customers for your event. Use of Google Analytics is best to measure your website performance and web traffic too.

Go tech: A mobile event app shall work wonders here. Make sure you have this app registered; also you can check on the audience behavior, their preference for interaction etc. Not only this, the app can be useful to send push notifications, reminders to your attendees about the event. It can also help you to check on what actually keeps your audience engaged. You can get an idea about their favorite or most proffered spot. Is it the Q&A, that is most preferable? Use of hashtag is also a great option. A survey told us, that hashtag not only hypes social media engagement. It also allows the people to get a view of everything your event is associated with, that attracts the conversation, thus making your event easily viewable.

Use QR Codes: Your customers can scan with their smartphone’s camera to digital content. Place them on booths, in presentation materials or promotional print materials such as event brochures.

Your attendees can scan QR codes with their Smartphone camera to access digital content. Place them on booths, in presentation materials or even on promotional print materials such as event brochures and flyers.

All we can say is, the audience is the main element in making or breaking your event. Having a good quantity of audience traffic can make your event or event planner Singapore company more successful. Adapting to the above pointers can certainly help you in your next event planning. Always remember, memories are created, by the ones who are a part of it. Make sure you create good memories that shall sustain for ages to come.